Screencasting is ideal for video producers who do not want to be seen on camera or who really want to zero in on the essential message or idea they are trying to convey. Businesses can use screencasts to easily create videos and share information about their brand or product.
They can be either formal or fun by simply changing the tone of voice that is used while presenting the information in your video. Screencasts are also great for video marketers who are new to creating videos. You screencast video can feature main points that help you remain on track while sharing your message clearly and concisely.
There are several free screencast software options available. Here are a few of the best free services on the market today.
Screenr is perfect for Twitter and is designed to integrate with Twitter’s platform. Screenr is the first screencast service specifically designed for Twitter. It is web-based, so there is no software to download. Screenr is also very easy to use since all you have to do is set up the screen you want to record and press the record button. After the service renders your video, you can choose to tweet it or record again. In addition to its free option, Screenr also offers a paid private screencasting service for businesses.
Jing is a product made by the makers of Camtasia. The sound quality of Jing is excellent and is very competitive when compared to other free screencast software. It is perfect for private viewing if you want to share specific information with a customer or client. You can also embed any videos made using Jing onto your website or share the link on social media sites. Jing also has an affordable paid service with more sharing and downloading options.
Screencast- O-Matic is a wonderful free screencasting software that is also exceptionally easy to use. It allows users to upload their screencast directly to YouTube in high definition from the Screencast-O-Matic website. Screencast-O-Matic also allows users a generous amount of recording time of 15 minutes. Web cam recording is also possible with the Screencast-O-Matic software if you would like viewers to see you as you talk. You can also download your videos from Screencast-O-Matic and edit them in your computer’s video editing software.
Screencasts are ideal for business owners who are new to video marketing or who have a very tight budget. They are easy to create from any presentation software, such as PowerPoint, or from a Word document you would like to review doing your video. In addition, the various free screencasting software available is easy to use and you can have your first video on YouTube or other video sharing sites within minutes.